“Everybody you are ever going to meet is aware of one thing you do not,” says Joel Cottingham (aka Joel West), quoting Bill Nye throughout his opening speech on the second installment of Groundwerk. “Share it as a result of that will bring out the very best in each of you. I do know it is just a little tacky, but it’s really true.”
It is a bright weekday evening in downtown Vancouver and a mess of local digital music producers, event promoters, VJs, and fans alike have congragated to debate all issues associated to Vancouver’s digital music scene. Cottingham, founder and member of the Groundwerk group, is welcoming returnees as well as newcomers before giving the mic over to the 2 keynote speakers for the night, digital music artists Joel Armstrong and Jennifer Roworth (aka Queensyze). They’ve been asked to talk to the group of rising EDM artists and entrepreneurs throughout the local Vancouver Electronic scene, sharing with the enthusiastic crowd their knowledge and expertise working throughout the industry.
Though Cottingham and keynote speakers stand at one end of the hallway on a platform, the talks are barely a small portion of what is about to happen over the course of the night. The realm is about up with copious quantities of free pizza provided by Panago, a bulletin board packed with local enterprise cards and event stickers, a bar, a seating space, after which nothing however open area for attendees of the month-to-month occasion to start laying down their very personal “Groundwerk”.
Groundwerk Vancouver is a brand new month-to-month occasion which serves as a gathering place for these working throughout the scene to assemble and share info on the local digital music neighborhood. It’s a mixture of lecture sequence, data classes, and music listening social gathering.
Impressed by the success of Calgary’s Habitat Studio Social, Cottingham was desirous to create an analogous ambiance of neighborhood help and growth throughout the local Vancouver digital music scene. Since its institution in 2013, the Studio Social has develop into a pillar for the digital music scene of Calgary with common workshops, lectures, music sharing, and more. “What I noticed (on the Studio Social in Calgary) was a gaggle of producers, a tribe,” he says. “Their stage of manufacturing appeared to go up pretty rapidly they usually gave the impression to be making extra noise about it.”
After surveying Vancouver’s digital music scene for any occasions throughout the metropolis that resembled Studio Social, Cottingham got here throughout the Vancouver Producer‘s Discussion board and headhoncho, Adam Szabo (aka Adam Atma). Like Cottingham, Szabo was excited to start out a brand new motion throughout the local digital music tradition. “He’d been coming to a degree the place he was on the finish of a cycle of vitality with that,” explains Cottingham. “I talked to him about what I used to be pondering and he was like, ‘I am in! Let’s simply do it.'”
In an effort to get off on the correct foot, Cottingham additionally approached native Calgary DJ and one of many important organizers of Studio Social, Isis Graham. “So, I known as her up and she or he mentioned, ‘Why do not you simply copy what we did for our first 12 months,‘” tells Cottingham. “She was superior and despatched me a complete bunch of sources. I requested her for ten minutes of her time, and we talked for about an hour and a half.”
With Steph Parkes and Nick Collinet of Some Type of Music Weblog becoming a member of Cottingham and Szabo, the official Groundwerk squad had been solidified. “As a result of one of many first issues Isis Graham mentioned was ‘Get a group. Get a group. Get a group!‘”
With solely simply three months into the occasion sequence, Vancouver producers and people working throughout the scene are already experiencing the advantages of Groundwerk. Music producer, Ralph Hauptmann (aka Ray-Kay) says that the common meet-ups have allowed him to maneuver additional inside the area people, a job which may usually show to be tough for newcomers. “I’ve solely been in Vancouver for one and a half years. I moved from Germany. It is all about connections and figuring out the correct individuals,” states Hauptmann. “It is so totally different [in Vancouver]. The digital music scene particularly. There’s a whole lot of hidden gems however you positively have to seek out them. That is the proper connection.”
“Vancouver actually wants this,” says Kontakt Data founder and occasion promoter, Dewan Bayney. “These guys are actually constructing a hub.” Since relocating to the West Coast from the Canadian prairies, Bayney has been working arduous to interrupt into the tight-knit neighborhood of Vancouver. Groundwerk, he says, is simply the catalyst that he had been trying to find. “We have solely been right here for about three years. We’re from Winnipeg initially. However breaking into this scene is absolutely, actually tough.”
Attendees of the month-to-month social have additionally discovered the range in Groundwerk’s contributors helpful for collaborative tasks. Local multimedia artist, Sami Majadla (aka thisissami) claims that it took no time upon getting into Groundwerk for him to seek out somebody with related targets inside digital music manufacturing and efficiency. “[At Groundwerk] you are going to discover the visible artist who wants somebody who has the identical music fashion,” he says. “And you are going to discover the producer who desires to create the dwell visible present. They only have a chat and it is like, ‘Woah!‘”
Being one-part music listening social gathering, Groundwerk additionally opens its doorways to all artists inquisitive about submitting unreleased tracks to be performed through the latter a part of the night whereas individuals combine and mingle. Previous to the occasion, any artist at any stage is invited to submit their work. Throughout Groundwerk’s social hour, if at any level you’re feeling the necessity to know the identify of the monitor that’s being performed and the artist who made it, merely look over to the wall with the projected picture and there you can see the mandatory data. And if you need to find the producer behind the gem that you’ve got simply found, that will not be tough both. Merely wander across the room till you discover the artist with the matching identify tag. It is that simple!
Those that have taken half within the month-to-month music submissions be aware that it has helped them to finish tracks which in any other case fall into the ‘to do later’ folder, a typical rut that almost all artists usually discover themselves trapped in. “I like the concept of attempting to make a monitor as soon as a month to undergo them. It is an fascinating aim,” says digital music producer Nathan Beardfight. “I like setting deadlines for myself.”
“For my part, I feel that Groundwerk goes to revolutionize the underground scene in Vancouver,” states Armstrong. “As a result of the individuals which might be operating it are wonderful. They actually care concerning the individuals which might be popping out. They wish to give everybody a voice, and an area to speak to different artists and enhance their very own crafts.”
Armstrong provides that the welcoming atmosphere by which the Groundwerk group have created units a precedent which cultivates receptiveness and encourages progress among the many crowd. “You’re feeling it. Like, there’s how many individuals in there? Technically the whole lot is over, but it surely’s nonetheless a full room. They wish to meet different like-minded individuals. They wish to be impressed by different individuals.”
“I feel it is actually simply accepting individuals the place they’re at,” displays Cottingham. “I acquired up on the first one and I confirmed vulnerability. If you are going to diffuse ego then you definately have to be keen to be susceptible. That does not imply that you do not nonetheless have your self. Nevertheless it’s letting down your guard. It is letting down your social masks. It is letting down that armour that you simply sustain.”
Groundwerk Vancouver might be on hiatus over the summer time and can restart on September 23rd. Through the break, the group will host a remix contest. For additional particulars, observe Groundwerk on Fb and Twitter.